Shopper Marketing
Shopper marketing is a behavioral science that borrows
Consumer psychology, behavioral economics, neuron-marketing, as well as social and cultural anthropology.
We interview shoppers
Our unique employee labs and connect them with our big data learning. Then everything is added together so that all of our creative events are there.
It focuses on understanding shopping
Providing insights for consumption practices, impact change, and ultimately making brand equity and profits. In previous retail management principles, there is limited success of consumer goods for all parties.
This is behavior data
How does this ensure that every aspect of your retail environment is built to convert buyers into buyers, including the environment of digital, social, and brick and mortar?